What Counts as AI-Generated Content?

AI generated content covers any text, image, or other media produced substantially by a model like ChatGPT, Claude, or Gemini, whether that output ships as is or gets edited afterward. There is no clean line at a certain percentage; a lightly edited AI draft is still fundamentally AI generated.

Where the label gets less useful is content that starts as AI research or an outline, then gets substantially rewritten by a person. Most policies (Google's included) care less about the label and more about whether the final page is accurate and genuinely useful to a reader.

A SEO content writing tool treats that final quality bar as the goal, not the label on the process.